23/06/2024

Tag: enterprisewide

Travel Destinations

Manage your passenger travel and leisure business enterprise-wide

Passenger Travel and Leisure Industry Applications

Creating emotional connections with our team of experts to keep businesses soaring whilst providing customers with unforgettable experiences throughout their journey. One of the “biggest hurdles” for the hotel giant behind Holiday Inn and Crowne Plaza is customers don’t realise its 17 brands are connected, says vice-president of masterbrand strategy Connor Smith. Marketing Week reveals the top 10 marketers in travel, leisure and hospitality, part of our Top 100 Most Effective Marketers, sponsored by Tag. In the second iteration of its ‘Rest Easy’ brand platform, Premier Inn is honing in on its reliability messaging as its customers move away from post-pandemic travel, towards a cost of living crisis. Digital transformation is top of mind for airlines with the acceleration of retailing to deliver more choices to the customer. Learn how SAP is continuing to invest and innovate to ensure their customers can deliver a …

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